Hot Mamas Foods To Display Specialty Topped Hummus at IDDBA Show

Hot Mamas Foods will introduce its new prepared salads program and new line of specialty topped hummus at the International Dairy-Deli-Bakery Association Show beginning June 5, 2011
Springfield, MA (PRWEB) June 01, 2011
Hot Mama's Foods will be attending the IDDBA Show in Anaheim, CA June 5-7. The company will feature its unique, gourmet solutions that have been driving Hot Mama's for nearly 25 years. Hot Mama's Foods is a leading specialty food manufacturer, co-packer and private label resource for innovative organic, all-natural, kosher, and conventional foods. The company has proven expertise producing a broad range of private label hummus and specialty-topped varietals, salsas, pestos, dips, sauces and spreads.
Hot Mama's recently introduced its program of prepared salads, featuring healthy coleslaw, confetti corn and lo-mein, designed to meet school nutrition standards. The prepared salad line will be available in vacuum-packed bags to ensure maximum freshness and ease of handling and storage. According to Matt Morse, President, "The growing need for nutritional foods in the public and private school sectors, institutions, food service and retail deli settings is driving our initiative at Hot Mama's Foods to develop and supply superior lines of prepared salads."
Continuing innovation is a driving force at Hot Mama’s Foods. New capability for specialty-topped hummus has been added to expand the range of hummus varietals and topping combinations. “The consumer is more aware of hummus, and has become more sophisticated about the category. This new capability is on-line now, and there is a lot of interest in the topped hummus products.” Said Matt Morse.
The IDDBA Show is sponsored by The International Dairy•Deli•Bakery Association™ (IDDBA) which was founded in 1964. It has evolved over the years to reflect the changing scope of member needs in the dairy, deli, bakery and related industries.
Visit Hot Mama’s Foods at the IDDBA Show in booth #3759 to learn more about the latest innovations from Hot Mama’s Foods and visit their website at hotmamasfoods.com
Tiger Woods Is Back And Advertisers Cheer
The Masters Golf Tournament officially gets underway today. Tiger Woods is back from his recovery from knee surgery and Woods' sponsors and advertisers could not be happier. Sponsors will be counting their blessings as Tiger rounds "Amen Corner".
Update Your Website And Increase Sales
Once you have initiated strategies to drive traffic to your website through SEO, PPC, social media, and other online and offline communication tools, you must do the following to update your website and increase sales.
B2B Recession Survey Update 2009
In a compilation of recent surveys on testing the marketing environment for 2009, we found the following survey results.
Best Global Brands And Recession - Suggestions For Brand Evaluation
Business Week's 100 Best Global Brands are a reflection of the global economy. The increasing complexities reinforce the importance of protecting and growing a brand. It is a company's most valuable asset - and a far less volatile asset than others during a time of economic uncertainty.
Brand Positioning - Thinking About The Customer
In a round table discussion, marketing executives discuss the role of brand positioning, challenges that arise in positioning and when it's a time to reposition or re-launch products, and how brand positioning may differ in global markets.
Employee Loyalty Is Brand Loyalty
The most important delivery of your company's brand to your customers and prospects is your employees. The number one reason a person will change vendors is the interaction he/she has with the personnel of your company. If your employees are not strong advocates for what your company stands for, your company is in jeopardy of losing business.
What Does Your Gut Say About Your Brand?
B2B marketers who understand the concept of branding will fare much better than their competitors. What is a brand? Think of a brand as the gut feeling about a service, product, or company.
Branding In A Recession
Current economic conditions are trying, and to more recent generations of company managers may seem unique. However, downturns have been experienced before and there are tremendous lessons to be learned from previous recessions.
The Argument For Branding
Branding and valuable brands are the most important things a company can strive to achieve in our post-advertising world. Many ads today just do not work, and many consumers are not only sick and tired of getting advertising messages, but have found numerous technological ways to cancel them out of their lives.
Brand Report Card
Instantly assess your company's brand strength by measuring your distinction.
Sign Up For Our eNewsletter
Subscribe to our monthly eNewsletter for the latest in B2B marketing ideas.
