Digital Pipette Features One-Touch Operation
CANTON, Mass.--(BUSINESS WIRE)--A general purpose digital micro pipette which has a comfortable to grip handle with an enlarged finger rest and is completely autoclavable is being introduced by Massandmeasurement.com of Canton, Massachusetts.
The Nichipet EX Autoclavable Digital Micro Pipette is designed to provide fatigue-free operation and features an enlarged finger rest, easy to use digital counter for setting the sample volume, and a push-button extractor. Suitable for liquid handling on a clean bench, this pipette is UV-resistant and offered in eight sizes for sampling volumes from 0.1 ul to 10.0 ml each.
Designed to be unaffected by hand temperature, the Nichipet EX Autoclavable Digital Micro Pipette is constructed with PTFE in the airtight chamber, provides reproducible results, and comes with 1.0 ml, 5.0 ml, and 10.0 ml filtered nozzles. Utilizing disposable tips, color-coded to indicate capacity, it has a tip ejector for rapid removal without touching by hand.
The Nichipet EX Autoclavable Digital Micro Pipette sells for $225.00 and is available at www.massandmeasurement.com.
Massandmeasurement.com features a wide range of laboratory equipment and laboratory supplies that you can order from their online order catalog.
Contact:
Massandmeasurement.com
Adam Rayes: (800) 320-3493
Marketing
FAX: (800) 320-3493
info@massandmeasurement.com
www.massandmeasurement.com
Tiger Woods Is Back And Advertisers Cheer
The Masters Golf Tournament officially gets underway today. Tiger Woods is back from his recovery from knee surgery and Woods' sponsors and advertisers could not be happier. Sponsors will be counting their blessings as Tiger rounds "Amen Corner".
Update Your Website And Increase Sales
Once you have initiated strategies to drive traffic to your website through SEO, PPC, social media, and other online and offline communication tools, you must do the following to update your website and increase sales.
B2B Recession Survey Update 2009
In a compilation of recent surveys on testing the marketing environment for 2009, we found the following survey results.
Best Global Brands And Recession - Suggestions For Brand Evaluation
Business Week's 100 Best Global Brands are a reflection of the global economy. The increasing complexities reinforce the importance of protecting and growing a brand. It is a company's most valuable asset - and a far less volatile asset than others during a time of economic uncertainty.
Brand Positioning - Thinking About The Customer
In a round table discussion, marketing executives discuss the role of brand positioning, challenges that arise in positioning and when it's a time to reposition or re-launch products, and how brand positioning may differ in global markets.
Employee Loyalty Is Brand Loyalty
The most important delivery of your company's brand to your customers and prospects is your employees. The number one reason a person will change vendors is the interaction he/she has with the personnel of your company. If your employees are not strong advocates for what your company stands for, your company is in jeopardy of losing business.
What Does Your Gut Say About Your Brand?
B2B marketers who understand the concept of branding will fare much better than their competitors. What is a brand? Think of a brand as the gut feeling about a service, product, or company.
Branding In A Recession
Current economic conditions are trying, and to more recent generations of company managers may seem unique. However, downturns have been experienced before and there are tremendous lessons to be learned from previous recessions.
The Argument For Branding
Branding and valuable brands are the most important things a company can strive to achieve in our post-advertising world. Many ads today just do not work, and many consumers are not only sick and tired of getting advertising messages, but have found numerous technological ways to cancel them out of their lives.
Brand Report Card
Instantly assess your company's brand strength by measuring your distinction.
Sign Up For Our eNewsletter
Subscribe to our monthly eNewsletter for the latest in B2B marketing ideas.